About Direct Tourism Services

Direct Tourism Services Ltd is a specialist tourism and marketing agency based in Shrewsbury, Shropshire. For over 18 years we have delivered bespoke websites, destination management systems, marketing campaigns, print production and business consultancy to the UK tourism and hospitality industry.

What We Do

We offer one of the broadest ranges of integrated tourism and marketing services available. Our team are all qualified tourism and marketing professionals who bring expertise in virtually every aspect of destination marketing and tourism promotion — from small B&Bs and independent attractions to major destination organisations and local authorities.

Our unique insight into the needs of both private tourism businesses and public sector organisations means the solutions we present are firmly planted in "the real world". We deliver a genuine return on investment for every client.

Our Credentials

  • Members of the Tourism Management Institute (TMI)
  • Members of the Chartered Institute of Marketing (CIM)
  • First organisation in the UK to receive full Englandnet accreditation for a destination management system
  • Have built and currently host over 200 individual websites for UK tourism businesses and destinations
  • Have run a county destination management organisation with over 500 member businesses for more than 20 years — self-funded for 4 years without public sector support
  • Have delivered in excess of £3 million per year in advertising equivalent press coverage for a single destination on a modest budget

Our Team

We are a small, highly skilled team of tourism and marketing practitioners — supported by a network of trusted freelance designers, programmers, copywriters, photographers and media buyers. This model means we can deliver large, complex projects while keeping costs competitive.

As ex-hoteliers, marketers and tourism practitioners ourselves, we understand the industry from the inside. We don't just build websites and run campaigns — we live and breathe tourism.

Our Approach

We listen to you first. We then develop the best solutions to meet your needs and your budget, always working closely with our clients and partner organisations to achieve the best results. We believe in long-term relationships — many of our clients have been with us for over a decade.

Company Information

Direct Tourism Services Ltd
Grove House, 8 St Julian's Friars, Shrewsbury, Shropshire, SY1 3SZ
01743 261910
[email protected]
Company No: 05090904  |  VAT No: 753 1778 15

Frequently Asked Questions

We were established in 2004 and have been delivering tourism websites, marketing campaigns and consultancy for over 18 years. During that time we have built and hosted over 200 tourism websites, run a county-level destination management organisation with 500+ member businesses, and delivered marketing campaigns from small B&Bs through to major national destinations.

Our team are members of the Tourism Management Institute (TMI) and the Chartered Institute of Marketing (CIM) — the recognised professional bodies for tourism management and marketing in the UK. We were also the first organisation in the country to receive full Englandnet accreditation for a destination management system.

Both. Some clients retain us on an ongoing basis to manage their website, e-newsletter, marketing campaigns and print — effectively acting as their outsourced marketing team. Others commission us for specific projects. We are happy to discuss whatever arrangement works best for your organisation. Contact us to talk through your requirements.

We are based in Shrewsbury, Shropshire but work with clients across England and Wales. Recent project work has included Wye Valley & Forest of Dean Tourism, Marketing Cheshire, Visit Durham and organisations across the West Midlands, Wales and the South of England. Most work is delivered remotely, with site visits where appropriate.