Simon McCloy from Direct Tourism Services

Simon McCloy

Chief Executive - MTMI. MCIM.

Simon has over 30 years operational and marketing experience with several major PLC hotel operators including many years running his own businesses. He has worked as a tourism and marketing officer within the public sector and led destination marketing for over 10 years. Simon has been the Chief Executive of Direct Tourism Services since 2002 and is a full member of the Tourism Management Institute, the Tourism Society and Chartered Institute of Marketing.


Jodie Stephen from Direct Tourism Services

Jodie Stephen

Senior Business Support Officer

As a senior member of the team, Jodie manages the production of destination brochures, including liaising with the tourism and hospitality industry, sales, design and print co-ordination, and distribution.

Jodie also provides support to a number of tourism associations and tourism hospitality groupings, and along with heading up the Accommodation Assessment Scheme, she provides one-to-one business advice and support to clients.

Jodie has a Professional Certificate in Marketing.


Abby Collins from Direct Tourism Services

Abby Collins

Designer, Business Support, Marketing Officer

Abby is a Graphic Designer with a BA (Hons) degree in Graphic Communications and over 3 years industry experience. She works on all aspects of design from logo and branding to full website design.

As well as design Abby also works closely with our marketing team, offering advice on our membership and general business support.


Victoria Beddows from Direct Tourism Services

Tori Beddows

Business Support and Marketing Assistant

Tori is our newest member; joining the Shropshire Tourism team in May 2016. She started her career at just 14 working in a small Shropshire country pub as a waitress. After completing her A-levels in Graphic Design, Business Studies and English Literature she moved to London to undertake an Apprenticeship with a Digital Marketing Agency; graduating with an Advanced Level Diploma in Social Media and Digital Marketing at the Google Headquarters. Since then she has gained experience in social media management, content and press release writing and business support.

Her main roles at Shropshire Tourism include working alongside Jodie Stephen dealing with all aspects of membership support and helping with Shropshire Tourism’s marketing activities.


Jordan Taylor from Direct Tourism Services

Jordan Taylor

Senior Web Development Officer - BSc (Hons) Computing

Jordan has been enthusiastic about all things IT since the age of 5. He is an avid web developer who enjoys building websites and supporting the rest of the team.


Jake O'Brien from Direct Tourism Services

Jake O'Brien

Web Development Officer

Jake is our newest developer and takes aesthetics and usability of websites very seriously.
He became interested in technology during school and has been engulfed ever since, he enjoys reading news articles and likes to keep up-to-date with new advances.


Lucy Cruise from Direct Tourism Services

Lucy Cruise

Accounts Assistant - BA (Hons) Geography

After graduating from The University of Liverpool with a BA Honours degree in Geography, Lucy embarked on a career in the finance sector. She is AAT qualified and a CIMA finalist and previously worked as a Management Accountant at an IT company.


Working with Direct Tourism Services

Associates & Partnership Working

Direct Tourism Services are not alone... for larger contracts we have a broad network of tried and tested freelance designers, programmers, creatives and buyers that we can use to supplement our team and deliver contracts.

This ensures that you get the strongest possible team for your individual requirements. It's also more cost effective as you only pay for the skills you need.