Tourism Market Research
Direct Tourism Services has been involved in commissioning detailed market research giving insightful clear data that can be practicably applied.
Whether you are looking for volume visitor surveys, focus group analysis, market testers, conversion research or predictive analysis we can help develop a brief and deliver improved performance and tangible results for your marketing pound.
Here are just a few examples of our recent work:
- Perception & motivation research
- Predictive short break and day visitor analysis
- Brochure, print and advertisement analysis and customer perceptions
- Web/DMS performance and customer perceptions
- Destination perceptions
- Mystery guest surveys
- Measuring and monitoring